Man Falsely Accused Of Insulting Bible

GOP candidates make intense 11th-hour arguments in Nevada:

For his part, Cruz spent significant time Monday seeking to explain the ouster of his spokesman for tweeting a story that falsely accused White House hopeful Marco Rubio of insulting the Bible.

Is it even possible to insult an inanimate object? And, if it is possible, why would that be a negative thing to do?

Also, could someone be arrested for assaulting a Bible with sticks and stones?