Courting The Neanderthal Vote

From Palin's Rising Star? by Josh Marshall:

As I think Noam Scheiber said a week or two ago, Palin is the first Republican presidential or vice-presidential since Richard Nixon to so genuinely appeal to the politics of resentment. Sure, the Bushes and McCain have played to it. But either economically or socially or both, these men were all to-the-manor-born -- elites who've lived their whole lives on greased rails.

To use a different analogy I think Palin (and perhaps Joe the Plumber too) appeal to the brainstem of conservatism, where the most primitive and persistent impulses are registered, even as the areas of higher reasoning and cognition (frontal lobes and all that) are flat-lining or tracking into oblivion.