From Paul Kurtz: The Local Leader Who Happens to Be an Atheist by Matthew C. Nisbet:
Now notice the train of thought for readers in the Buffalo News article. The focus is on Kurtz as a community leader, someone who is dedicated to Buffalo and its people, and who has been successful locally and internationally. A secondary message is that he is a critic of faith but that he also stands for something else: living life to the fullest in an ethical manner. If every local newspaper in the country were to run a profile of a local atheist, the movement couldn't ask for better publicity than this type of message.
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